Clearly Better Scents

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Archive for May, 2013

Sensory Scent Marketing

Tuesday, May 7th, 2013

We all have five senses: touch, sight, taste, hearing, and smell. When a guest visits a casino or resort, these senses can be overwhelmed by all the excitement, activity, and luxury surrounding him or her. You want to give your guests a memorable experience, and a great way to do that is by harnessing the senses. With so much to see, touch, hear, and taste in a casino environment, it can be challenging to maintain a guest’s attention. But there is one sense that is easy to inundate for all your guests, maybe even without them realizing what is happening: smell. (more…)